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Hello, I'm Hanna. I am a Fashion Business Management student at the Fashion Institute of Technology in New York City, where creativity meets strategy and ideas turn into impact. I'm deeply interested in how brands grow, from trend forecasting and merchandising to marketing, storytelling, and emerging fashion technology. I believe successful fashion isn't just about what we create, but why we create it and how it connects with people. 
I am especially drawn to brands that value sustainability, cultural revelance, and forward-thinking solutions in an ever-evolving industry. I see fashion as both an art form and a system, one that has the power to influence culture, behavior, and identity. My goal is to contribute thoughtfully to that system by helping continuing to learn and stay curious.

Education & Achievements

Fashion Institute of Technology
Fashion Business Management
2025-Present

Recognitions
Deans List Fall 2025

Hard Skills

Fashion Business & Merchandising
* Trend forecasting & market research
* Fashion math (markups, markdowns, margins, sell-through)
* Assortment planning & product lifecycle management

Marketing & Brand Strategy
* Social Media & content planning
* Short-form content creation (TikTok, Reels, Capcut)
* Consumer behavior analysis

Data, Analytics, Tools
* Excel (retail math, budgeting, analysis)
* Google Workspace (Docs, Sheets, Slides)
* Basic Data interpretation & reporting
* Sale performance tracking

Creative & Technical 
* Adobe Creative Suite (Illustrator)
* Canva (brand assets, presentations, social graphics)
* Visual merchandising concepts
* Microsoft Powerpoint (presentations, brand analysis, brand strategy, pitch decks)
* Microsoft Word (professional documents, reports, written analysis)​

Soft Skills

Strategic & Analytical
* Critical Thinking
* Problem-Solving 
* Attention to detail

Creative & Conceptual
* Visual intuition
* Creative thinking 
* Storytelling mindset
 
Communication & Collaboration
* Clear written & verbal communication 
* presentation & pitching skills
* Active listening 
* Giving and receiving feedback 

Work Ethic & Professionalism 
* Strong time management 
* Adaptability 
* Initiative & self-motivation
* Reliability & accountability  

Mindset & Growth
* Curiosity & continuous learning
* Openness to feedback
* Resilience 
* Emotional Intelligence

Connect With Me

  • Instagram
  • LinkedIn
  • TikTok

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